SAUCE

CREATIVE AGENCY

Working with Creative Director Daniele Manacchini, I developed his Worcester-based creative agency's tone of voice, its narrative and its website copy, from case studies to a history of its two founders. 

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My key idea stemmed from the transformative and variable nature of sauces: how they bring distinctive flavour, and enhance what's underneath, just as good branding does.

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Have a look at Sauce's site here.